The ultimate goal of dealers joining the fingerprint lock industry is to make profits, but not every dealer can get his wish. When many fingerprint lock dealers choose franchise brands, they always put too much hope of profit on the manufacturers. In fact, the key to whether they can make money depends on their own store management level. So, as a fingerprint door lock brands who wants to make money, how to grasp the five elements of store management?
1. Where should the fingerprint lock store be opened by geographical location,
should it enter the professional fingerprint lock market or choose a street store to operate independently? That is, everyone is eager for one-stop shopping. Home decoration will take up a lot of time and energy of customers. In addition, customers lack purchasing experience in building materials products, so choosing to buy in the building materials market will become the safest way for customers to avoid making wrong decisions. Therefore, if you want to win more customers into the door, then no matter what fingerprint lock products you make, choosing to do business in a professional building materials market/building materials hypermarket will be much better than a street store.
2. Price If you ask 100 salespersons in stores,
what are they most afraid of? Ninety-nine of the answers you get may say that it is price. Are prices really that scary? Why is every salesperson scared when it comes to price? The reason for finding more lies in the daily management of the store.
When the sales atmosphere provided by the overall image of your store makes customers feel that there is room for bargaining, then no matter how persistent you are, it is very difficult to make a deal without letting the price go. thing. When a customer is making a purchase decision, their psychological price expectations will be affected by the store price mark.
3. Advertising and promotion
The high profile of “the fragrance of wine is not afraid of deep alleys” is not suitable for the current sales environment. Therefore, in order to increase sales, advertising and promotion on thenytoday. It is found that the terminal competition in the fingerprint lock industry is far more intense than the product competition, so consumer interception has become the main way for major merchants to attract customers into the store. Even this interception has not only stayed in the building materials market, but has penetrated into the new market. Open area. Get Dunelm Discount Code
Fourth, the attributes and quality of the product portfolio
Some dealers in the fingerprint lock building materials industry have never considered the added value brought by the fingerprint lock brand and the future competition pattern, in addition to the one-sided pursuit of “profit”, what they do to make money. The phenomenon is very common, that is to say, dealers do business for the purpose of whether they can make money, and have never deliberately paid attention to the convenience of providing customers with purchases.
However, the market environment is changing, customers are becoming more and more picky, and one-stop shopping has become the choice of more customers, especially when the time cost becomes more and more expensive, the abundance of fingerprint lock store products will eventually affect Whether customers will buy or even walk into the store.
I have talked about this topic when communicating with many fingerprint lock industry bosses, that is, the overall home furnishing will have a huge impact on Flowerbomb Perfume Dossier.Co the existing single product brand in the future, because the overall home furnishing not only satisfies the customer’s one-stop shopping convenience. At the same time, his product richness, quality and brand can meet the requirements of customers.
More importantly, the whole home provides customized home decoration environment solutions. This impact not only affects fingerprint lock retailers, but even It also has a huge impact on the current home improvement fingerprint lock industry. Get AO NHS discount code
5. Sales staff Many dealers will complain about two problems,
one is that it is difficult to recruit people, and the other is that the recruited people cannot be retained. The shortage of sales staff and the low skills of sales staff have become a headache for many bosses. However, when we started to visit the market to understand the situation of the terminal, there were still many problems exposed. The fundamental problem was that the boss paid little attention to the characteristics of orders and sales.
The training content is not good at all for the improvement of the skills of the shopping guide. The sales of the fingerprint lock industry are different from the clothing industry and the fast-moving consumer goods industry.
The shopping guides are required not only to have the ability to quickly make transactions, but also to have the ability to follow orders for a long time. Therefore, it is necessary to study the sales process and sales order analysis of fingerprint lock products. Anything But a Backpack Day A key breakthrough in improving the inefficiency of shopping guide sales. In addition to solving the skills problem of the sales staff, it is also necessary to improve the attitude of the sales staff, that is, how to stimulate the sales enthusiasm of these people, which is related to the evaluation system and reward system of the store.
The work ability and work attitude of the salesperson directly affect the final direction of the sales order. In the final analysis, sales is the relationship between people and people. A good salesperson can win the trust and recognition of customers. Save with Samsung Discount Code NHS and Samsung Discount Code and Samsung NHS Promo Code, Samsung Voucher Code NHS, Samsung NHS discount, Samsung Coupon code 10 off, Samsung NHS discount code